Employer Solutions
Digital Marketing - Level 3 Apprenticeship
Develop your marketing team with Digital Marketing Level 3 apprentices. Build internal capacity for SEO, social media, content marketing, and analytics while accessing government funding and dedicated training support.
Strengthen Your Marketing Capabilities
Our Digital Marketing Level 3 apprenticeship programme helps you build an effective in-house marketing team while reducing external agency costs and improving campaign performance.
What Your Marketing Apprentice Will Deliver
Digital Marketing Activities:
- SEO-optimised content creation and website management
- Social media strategy development and execution
- Email marketing campaigns and automation
- Google Ads and social media advertising
- Analytics reporting and insights
- Brand consistency across all channels
Measurable Business Results:
- Increased website traffic and search rankings
- Higher social media engagement and follower growth
- Improved lead generation and conversion rates
- Better customer retention through targeted campaigns
- Enhanced brand awareness and online presence
Business Impact and ROI
Cost Savings:
- Average agency cost saving: £2,000-£5,000 per month
- In-house expertise development reduces ongoing dependencies
- Government funding covers up to 100% of training costs
- Long-term skill retention within your organisation
Performance Improvements:
- 67% of businesses see increased online visibility within 6 months
- Average 40% improvement in social media engagement
- 25% increase in qualified leads through improved targeting
- Enhanced customer insights through analytics expertise
Skills Development Programme
Month 1-6: Foundation Skills
- Digital marketing fundamentals
- Website optimisation basics
- Social media platform management
- Basic analytics and reporting
Month 7-12: Advanced Techniques
- Advanced SEO and content strategy
- Paid advertising campaign management
- Email automation and segmentation
- Advanced analytics and conversion tracking
Month 13-18: Strategic Implementation
- Marketing strategy development
- Multi-channel campaign coordination
- Performance optimisation
- Team leadership and client communication
Perfect for These Business Needs
Growing Businesses:
- Need to establish online presence
- Want to reduce marketing costs
- Require flexible marketing support
- Looking to build internal capabilities
Established Companies:
- Replacing retiring marketing staff
- Expanding digital capabilities
- Improving marketing ROI
- Developing junior team members
Training and Support Structure
Practical Experience:
- Real marketing campaigns for your business
- Direct contribution to marketing objectives
- Hands-on tool training and implementation
- Integration with existing marketing efforts
Structured Learning:
- Industry-standard certifications
- Marketing theory and best practices
- Peer learning and case studies
- External training workshops
Getting Started
Our employer services team will work with you to:
- Assess Your Needs: Understand your marketing challenges and opportunities
- Define the Role: Create a job description aligned with your business objectives
- Find Candidates: Source and screen potential apprentices
- Provide Ongoing Support: Ensure successful integration and development
Government Funding
Up to 100% of training costs covered
Skilled Workforce
Train employees to your standards
Business Growth
Improved productivity and retention
Cost Effective
Lower recruitment and training costs
Duration
12-15 months
Level
Level 3
Sector
Marketing & Communications
Training Structure
Off-the-job training provided
Start Dates
Flexible starts available
Government Funding Available
Reduce training costs with government support for this apprenticeship
Maximum Funding Available
£13,000
Per apprentice
Training Costs Covered
Up to 100%
For eligible employers
Key Funding Benefits
100% funding for 16-21s
Full training costs covered
Additional incentive
£1,000 for hiring 16-18 year olds
Business support included
Account management & mentoring
Up to 100% funding for most employers
Up to a 5% employer contribution
Off-the-job training: 370 hours minimum (20% of working hours)
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